Psychological State

Now, as many men how much women were white daindstria, whose advertising was represented for mosbelos individuals each time. From the decade of 70, the white public passed to be formed, also, for the young, with great emphasis to the practical esportivas. The association of the cigarette the diverse esportivas modalities, between them oalpinismo, the ski, for-quedismo, hipismo, surfe, reached clearly, and comxito, the young public. The practical esportiva that more demonstrated affinities as cigarette, was motoring, specifically the Formula 1.' ' Either who will be the holy ghost to designer it perfected that it, imagined cigarrocomo a complement capable to confuse itself of body and soul with smokes who it. It became it masculine in masculine hands; feminine, in feminine hands. Sophisticated, between sophisticated; rustic, between rustic. A derebeldia symbol, for the young; a calm instrument, for the aged ones.

Warm ally at the action moments made deleum and a solidary friend in momentosde reflection. He loaned to it an eloquence extra as seductive e, in the half damistura of fumos, included ingredients that allow the smoking exibirsegurana, altivez and independence. E, much more that a friend, made of cigarroo our abetter. The partner with who, without changing of lips, we dialogue emsegredo. For signal, only namely that nobody is innocent when smoking. Interior pose to if lighting a cigarette, blowing smoke or to place the ash have sempreuma. Exactly when not h.' ' (BARROS, 1996) As it can above be perceived in the citation, the habit to smoke is claramenterelacionado to glamour and the beauty, to the close desires, the personificao daalta society. A psychological state purely that, unhappyly, afetaprincipalmente the physical body. The cigarette propaganda always was creative and of much beauty. The restrictions aofumo and to the cigarette propaganda had been increasing gradual, until ogoverno forbade to its association with diverse sports and events, and compelled asindstrias to place an acknowledgment on males of the tobacco in all propaganda decigarro.

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Square Eleven

To the few the immigrants had been if fixing in all bairrosda city, mainly of the Zone North He arrived, also, to appear sufficiently numerous umacomunidade, forming one vilarejo Jewish, in the city deNilpolis, to one hour of train of the River, for the Central office of the Brasil' ' (MALAMUD, 1988). In Square XI, more also in the region of the Leopoldina (Penha, Pottery, Ramos and Bonsucesso) and in Niloplis, it was not only even great quantidadede Jewish that they looked for to more live in places a little moved away from the regiocentral of the River due to better adaptation between its and the possibility even to demanterem its preserved traditions of the vicissitudes of the city and of certaforma trying to separate its children of some not accepted customs in its half one. This way of life has as one of its counterparts aagregao of individuals that share of the same gostos and nosmesmos temperaments places, social appropriation of the physical space, called for Park de' ' region moral' ' , where a moral code prevails particular that norteiao behavior of that in it if they incase (GRUMAN, 2006:110). Another important factor for this displacement was apossibilidade to acquire immovable the lesser prices in moved away regions doCentro, in which they could offer better conditions of life to the children. The commercial question also was determinative for moradiadesses Jewish, that they looked to habitations next to its area to sales and half aosprincipais of transports of the time. Although to be marked as regions of Jewish intensaconcentrao, the quarters of the Good one I remove and the Square Eleven not monopolizaramas attentions of the immigrants. In Rio De Janeiro, the known region as SAARA (acronym with the initials of Society of Friends of the Adjacencies of the Street dAlfndega, established in 1962), in the center of the next city and to Square Eleven, jatraa since years 1910 (over all he enters the two world-wide wars) judeussefaraditas of the Syrian, the Lebanon and other countries of Lesser Asia.

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